The Fancy System is a step-by-step process that will help you articulate your brand’s unique position in the world, create a clear marketing message and position it authentically, consistently and effectively across touchpoints.

They took the time to get to know me and my company. We needed a “refresh” on our brand and a focus on why we connect with our clients. Fancy has come through with flying colors.
— Deborah Jackson, Founder, Arrow Payments




Are you launching or re-positioning your brand? 

Do you know what you stand for but can’t seem to explain it?

Or are you the only one who can explain it?

Fancy will help you define your unique DNA and then articulate it through an ownable voice (both verbal and visual). We will guide you through a step-by-step process that will give you the tools you need to communicate your brand’s equity powerfully and consistently no matter the media.

package 2

campaign development


Do you need something fresh and new?

Are you struggling to connect with women in your creative?

Fancy will not only develop campaign concepts for your women-centric initiative, but can execute ideas across all media for consistency and continuity within your larger brand framework.



PACKage 3

full-on fancy


Do you want your agency on speed dial?

Do you want a committed team on your team?

Do you want a partner fully vested in your success?

Hiring Fancy as your Agency of Record will get you where you want to go quickly and efficiently, with a bunch of fun along the way.