
Working Works at Fancy
While on a panel at the Ad Age Small Agency Conference last month I was asked why Fancy was deliberately set up a bit differently from the typical agency model of FTEs, butts-in-seats, show-up-Sunday-or-don’t-bother-Monday.
Well, we’re building the agency we always wanted to work for but never could find.

Our Positive Purpose
At Fancy, we’re recommitting to the whole reason we’re in this game in the first place. The three leaders of Fancy came together because we knew the power of advertising to change the world. And we also knew that business as usual wasn’t going to change anything.